Being the owner of a small or medium-sized enterprise (SME) has some very clear benefits. You will have far more flexibility compared to larger companies, meaning you’re able to adapt more quickly to any changes in the market. Your team will be more tightly knit – having quite possibly worked in the same small office space for several years. And, perhaps most important of all, you'll be relying on returning customers, which generally means you prioritise service, and are likely to have a great relationship with the people who use your business.
On the other hand, none of that matters if you're unable to make the figures work. Sure, you might have an extremely loyal pool of returning customers, a friendly and productive office atmosphere, and an enormous amount of potential – but if you find you’re struggling to break even, then your business is not going to last long.
So the question is this: how do you make the difficult transition from a struggling SME to a successful business with global potential? The answer may lie in motivational speaking.
A Fresh Point of View
If you own or work for an SME that feels like it's struggling to stay afloat, or you're looking to expand in an increasingly competitive and crowded market, it’s likely you’ll have considered hiring business support. Your employees might be among the best and brightest, but in many cases it requires the unbiased eye of an outsider to pinpoint problems and suggest realistic, workable solutions.
A motivational speaker can provide this kind of invaluable service, presenting a fresh perspective that challenges the status quo in an optimistic way. Because they’re business-minded but totally unbiased, they can be honest and open – while always stressing the positives as opposed to the negatives.
An Entertaining Presence
The qualities listed above should be possessed by any consultant or business mentor. But what really sets a motivational speaker apart is the way in which their business solutions are delivered. A well-trained and highly experienced motivational speaker can help to educate and illuminate small business employees – but in a way that is both engaging and entertaining.
Cast your mind back to your school days, and you’ll remember that lessons were always more memorable, enjoyable and stimulating when they were delivered with charisma, humour and confidence. The same goes for motivational speaking.
Inspiring Words
The most important tool in the motivational speaker’s arsenal is an ability to inspire people. One well-worded and passionately delivered speech can boost staff morale sky-high in the space of an hour – and employees with high morale are exactly what you need to expand your company, and achieve your business goals.
If your SME is in need of this kind of business coaching to make the next step towards global expansion, get in touch with Rosia Bay today. We can provide a motivational speaker with years of experience, and all the tools needed to boost morale, confidence and optimism in your employees.
Comments
Post a Comment